CEN-CENELEC Workshop on the European Standardization System, Shanghai, 23 October




CEN-CENELEC Workshop on the European Standardization System Agenda 


Date & Time:    Wednesday 23rdOctober 2019, 14:00-16:30

Venue:            Changchun & Dalian Hall, River Wing, Level 2, Pudong Shangri-La Hotel

14:00-14:10    Opening remarks

Mr.Christoph Winterhalter, Chairman of the Executive Board, German Institute for Standardization (DIN)

Mr. Cui Gang, Director General, Standardization Administration of China (SAC)

14:10-14:30    Panel Discussion on Standardization as a Public-Private Partnership

Moderator: Mr.Christoph Winterhalter, Chairman of the Executive Board, German Institute for Standardization (DIN)

              Panel Speakers:

Radek Maly, Head of Unit, Standards for Growth, DG GROW, European Commission

Stina Wallstroem, Director of Regulatory Affairs, IKEA

Elena Santiago Cid – Director General, CEN and CENELEC

Elisabeth Stampfl-Blaha – CEO, Austrian Standards International

14:30-14:50    Q&A

14:50-15:10     Panel Discussion on the Myth of Competing for the Highest Level of Standards

Moderator: Mr. Tim Rühlig, Research Fellow of the Swedish Institute of International Affairs (UI)

                    Panel speakers:

A represent from Swedish government


Mr. Matthias Gommel, General Manager Standardization & Regulation for Asia Pacific, Siemens AG 

Mr. Philippe Vollet, Standardization Director, Schneider Electric


Mr. David Hanlon, Global Conformity Assessment Activities Manager, IEC


Ms. Ewa Zielinska, Vice-President, Polish Committee for Standardization (PKN)

15:10-15:30    Q&A

15:30-15:40     Coffee Break

15:40-16:00   The Single Standard Model and the Role of National Standardization Bodies and National Electrotechnical Committees

Moderator:Mrs. Elena Santiago Cid, Director General, CEN and CENELEC


                   on NC’s Experiences – Mr. Scott Steedman, Director of Standards, BSI Group

                   on NSB’s Experiences – Dr. Elisabeth Stampfl-Blaha, CEO, Austrian Standards International

16:00-16:20     Q&A

16:20-16:30     Harvesting Conclusions and Closure

Speaker: Mr.Christoph Winterhalter




(in order of appearance in the programme)

Mr. Christoph Winterhalter

Chairman of the Executive Board, DIN

Christoph Winterhalter

After completing his studies in computer science at the University of Karlsruhe, Christoph Winterhalter began his professional career in 1995 with his first position at ABB. He was initially involved in various engineering, development and product management functions in Norway, the USA and Germany before taking over the management of the robot automation and robot product divisions in Germany in 2006. In 2010 he joined ABB Corporate Research as Director of the German Corporate Research Center, overseeing key research activities for the ABB group in the areas of factory automation, plant automation and building automation. In 2013 he became the head of the global business for machinery controls and automation. Before Winterhalter came to DIN, he was Group Vice President, Hub Business Unit Manager, Control Technologies at ABB. In this role he headed up ABB’s controls system business in Central Europe. Since July 2016 Winterhalter is Chairman of DIN’s Executive Board.

In addition to his professional engagement, he is a former member of the executive board and current member of the steering committee of the VDI/VDE GMA, and has also been involved in different capacities within ZVEI and the Industry 4.0 platform.



Mr. Radek Malý

Head of Unit, DG GROW.B3 Standards for Growth, European Commission


Mr. Radek Malý is the Head of Unit Standards for Growth in the Directorate-General for Internal Market, Industry, Entrepreneurship and SMEs of the European Commission.  He has worked for the European Commission since 2005. Between 2005 and 2016 he was responsible for different policy areas in Directorate-General for Employment, Social Affairs and Inclusion.  Prior to this, he worked a number of years in the financial sector as a chief economist for Citibank in the Czech Republic.  He graduated from Prague School of Economics and Oxford University.

Mrs. Stina Wallström

Director Regulatory Affairs, IKEA


Stina Wallström, born in 1976, is Director Regulatory Affairs IKEA Range and Supply. Stina lead regulatory affairs projects aiming to make sure that IKEAs vision of safe, sustainable and affordable products are supported by up to date legislation. China is IKEAs most important purchasing market and an increasingly important retail market. In close cooperation with local staff, Stina aims to build trustful relations with legislators and regulators in China.

After graduating with a PhD in Polymer Technology from the Royal Institute of Technology, Stina began her career as a project leader for global standardisation projects. Most notably the development of ISO standards for the recycling of used packaging. A project managed as a joint venture with China, enabling her to work in China on a regular basis.

Stina has also worked for Teknikföretagen as Director International Trade, learning more about the complex and yet rewarding trade relations between Sweden and China.


Mrs. Elena Santiago Cid

Director General, CEN and CENELEC

Mrs. Elena Santiago Cid has been CEN – European Committee for Standardization and CENELEC – European Committee for European Standardization – Director General since 1 January 2010, and CENELEC Director General since 2003 – responsible for the direction and management of the CEN-CENELEC Management Centre, providing executive support to the activities of the CEN and CENELEC General Assemblies and Administrative Boards. Currently implementing and engaged in the CEN CENELEC Digital transformation and Innovation Plans. Member of the European commission REFIT Platform, and ENISA PSG, and of the PASAG group from 2016-2018. She manages the institutional relations with the European Commission and EFTA, is responsible for relations with the European sister organization ETSI, and internationally with ISO and IEC. Previously she was External Relations Director in UNE, Spanish National Standards body and seconded as Spanish national expert to Directorate-General III (Industry) responsible for negotiating the implementation of directives (laws) in the electro technical field with the Member States and for establishing market surveillance programs. Married with three children.


DDr. Elisabeth Stampfl-Blaha

Managing Director Austrian Standards


Since 1 February 2013, DDr. Elisabeth Stampfl-Blaha has been the Managing Director of Austrian Standards. She has been working at Austrian Standards since 1988, first as Head of International Relations, Law and Organization and Human Resources; in 1998 she was appointed Deputy Managing Director.

From 2012 to 2016, she has been Vice President Technical Management of the International Organization for Standardization ISO at which she already served on the Council from 2004 to 2006. From 1990 to 2013 she has been a member of the Administrative Board of the European Committee for Standardization CEN and was from 1990 to 1999 a member of the Technical Board.

She studied in Vienna and Lausanne and, among others, worked as a research fellow at the Institute of Constitutional and Administrative Law of the Vienna University of Economics and Business Administration. She holds a doctor’s degree both in Law and in Economics.

Elisabeth Stampfl-Blaha was awarded the Decoration of Merit in Gold of the Republic of Austria in 1996, is the author of specialized publications, teaches at the University of Linz, the Law Department of the University of Vienna and at the Danube University Krems and is a consultant for projects in Central and Eastern Europe.




Mr. Philippe Vollet

Standardization Director, Schneider Electric


Philippe Vollet joined Schneider Electric in 1989, as reliability engineer in the Low Voltage Switchboards Department, then managed the design office, and finally take the head of technical department up to 2005.

Then he took the head of architectures, innovation and technical expertise for the Low and Medium Voltage Switchboards, Panelboards and Busways Department, and have had the opportunity to renew most part of the offers up to 2008.

In 2008, Philppe  moved to Shanghai for setting up the Asia-Pacific LV & MV Equipment and Systems business development department.

In 2009, I took the responsibility of Strategic Marketing for Final Distribution department, in charge of Tertiary and Industry offers and roadmap. In addition to this responsibility, I became one pioneer of Electric Vehicle business, working on strategy, influence and offer definition.

In 2013, I joined the Energy Management Standardization Department, in charge of the influence country deployment & energy efficiency

I have a double competency: Graduate Engineer of Grenoble Institute of Technology and Master2 of Grenoble IAE School of Management.

At IEC level, I am an active member of several IEC committees like ACEE, TC23/WG9, TC23/SC23K.

I am also Secretary of IEC SC23K and convenor of IEC Advisory Committee of Energy Efficiency Marketing Group.

I am also strongly involved in several NGOs, as for example convenor of CAPIEL/CECAPI project group on Digitization for Buildings, and involved in several stakeholder meetings for the EU commission.



Mr. David Hanlon

IEC CAB Secretary

David Hanlon worked with IEC Technical Committees as a Technical Officer before becoming the Conformity Assessment Board (CAB) Secretary in 2012. David has a Bachelor in Electrical Engineering from the UNSW in Sydney Australia and an Executive MBA in Management of Technology (MoT) from the EPFL in Lausanne, Switzerland. Prior to joining the IEC, David’s 30 years career spanned diverse professional experience in technical, commercial and management areas across 3 continents mainly in international SMEs focused on industrial manufacturing including his own 10 year start-up during the 1990s.

Place holder for Ms. Ewa Zielinska, Vice-President, Polish Committee for Standardization (PKN)



Ms. Ewa Zielińska

Vice-President of the Polish Committee for Standardization in charge of External Relations and Sales


Ewa oversees the work of the External Relations Department, Sales Department, educational and communication activities. She coordinates PKN’s cooperation with international, European and national standardization organizations as well as EU authorities and state administration in matters related to standardization policy.

Associated with PKN since 2000. Since the beginning of her career, she has been involved in cooperation with European and international standardization organizations. Since 2010, she has been the Permanent Delegate to CENELEC Technical Board. In July 2012, she became the director of the External Relations Department. At the same time, she became the Secretary of the National Standards Body at ISO and the IEC National Committee. In 2014-2017 she was a member of the CENELEC Administrative Board.

A graduate of sociology at the Faculty of Philosophy and Sociology at the University of Warsaw and post-graduate studies in European integration at the Centre for Europe at the University of Warsaw.


Mr. Scott Steedman

Director of Standards, BSI Group

Scott Steedman joined the BSI Group in January 2012 and was appointed to the Board in October 2012. An engineer by background, he started his career at the University of Cambridge before moving to industry where he spent over 20 years as a consultant working in the Built Environment sector. He was a Non-Executive Board Member of the Port of London Authority from 2009 to 2015 and served as Vice-President (Policy) for the European Committee for Standardization (CEN) from 2013 to 2017. He is currently Vice-President (Policy) of the International Organization for Standardization (ISO).

Mr. Tim Rühlig

The Swedish Institute of International Affairs (UI)

Tim Rühlig joined UI in 2018 and is working on EU-China relations as well as Chinese foreign policy.

Tim is researching China’s foreign economic policy and its implications for Europe in general and the role of technical standardization in particular.

Tim holds a PhD from the University of Frankfurt in which he investigated how the Chinese party-state copes with globalization and the transformation of the state. In 2018, he was the coordinator of the European Think Tank Network on China (ETNC) and lead editor of the network’s annual report assessing the role of political values in Europe-China relations. He has been a visiting research fellow at the China Foreign Affairs University in Beijing, Stockholm University, the European Institute for Asian Studies in Brussels and UI. Previously, he has studied political science, cultural anthropology, international relations and peace and conflict research. He was a research associate at the Cluster of Excellence “The formation of normative orders” in Frankfurt and has worked on political implications of social media discourses in China.



To sign up for this workshop, please fill in the attachment 3 – Information table for Chinese Guests or the attachment 4 – information table for overseas guests. Please send the information table to Luna.zhao@sesec.eu before 15th of October. All information collected will be used for the security check by the China Public Security Bureau.


Invitation-CEN-CENELEC Workshop on the European Standardization System

Attachment 1-Agenda of CEN-CENELEC Workshop on the European Standardization System

Attachment 2-Speakers Bios of CEN-CENELEC Workshop on the European Standardization System

Attachment 3-Information Table for Chinese Guests

Attachment 4-Information Table for Overseas Guests